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Restyling a label always requires a demanding study and a sense of proportion: preserving, adding, removing, and refining. For a prestigious wine like “Selvarossa,” winner of countless awards and accolades, the responsibility is considerable. The distinctive graphic elements need to be streamlined, preserving the original composition but giving it a more modern edge. The choice of materials and printing processes, along with our in-depth knowledge, allowed us to experiment, lending a touch of refinement and glamour to a label steeped in history.
Client: Cantine Due Palme.